iGaming SEO book

Press kit for the iGaming SEO book

Approved text, the cover and the authors' own photographs for anyone writing about iGaming SEO; press questions go to James Dooley's contact page.

Approved descriptions

Use the first description as written; the second is the publisher's own, quoted as Amazon lists it.

iGaming SEO is a 2025 book on advanced SEO for online gambling by James Dooley, Karl Hudson and Kasra Dash, with chapters from 25 named practitioners.

The book's approved one-sentence description
AS LISTED

iGaming SEO 2025: Expert Strategies to Dominate the Most Competitive Industry Online

The iGaming industry is one of the toughest battlegrounds in SEO. With ever-changing algorithms, fierce competition, and rising link-building costs, the strategies that worked yesterday may already be outdated. To stay ahead, you need insights from those who are actively winning in this high-stakes game.

The description on Amazon UK, its opening two paragraphs

The publisher's description names tiered link building, AI-driven optimisation, Navboost, topical authority and brand omnipresence among the book's topics.

Images

The cover, and the photographs Karl Hudson and Kasra Dash publish on their own sites, each with its credit; no photograph of James Dooley is offered yet.

Front cover of iGaming SEO: The Truth About Advanced SEO for Online Gambling, by James Dooley, Karl Hudson and Kasra Dash
Front cover. Download the cover1080 x 1619 px
Karl Hudson, photographed in a black T-shirt with his arms folded
Karl Hudson. Photograph: karlhudson.co.uk. Download Karl Hudson's photograph640 x 960 px
Kasra Dash speaking on a conference stage with a headset microphone
Kasra Dash. Photograph: kasradash.com. Download Kasra Dash's photograph640 x 652 px

Key facts

The facts most often needed in a write-up, as this site states them.

Title
iGaming SEO: The Truth About Advanced SEO for Online Gambling: Casinos, Slots, Bingo & Sports Betting
Authors
James Dooley, Karl Hudson, Kasra Dash (cover order)
Paperback
ISBN 9798314052839
Hardcover
ISBN 9798314052358
First published
13 March 2025